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Dear sir I am doing my pre final year BBA and I would like to know about post graduation in retail management and career prospects?- 6-Mar-2008
A retail management course is about departmental store retailing and shopping mall retailing business. There is a huge demand for retail management professionals for processing of all merchandise shipments, achieving store sales and profitability, communication with the clients to gain their satisfaction, administration of stores etc. With the spurt of shopping malls and departmental stores huge employment opportunities are opening up in India and abroad. A growth rate of 30 to 40 percent is estimated in India in the retail sector with the advent of more than 200 shopping malls.
The curriculum on retail management provides detailed information on supply chain management, marketing information, finance management, accounting in retail, electronic retailing merchandise management, marketing and business communication, sales promotion with public relation ,inventory management, customer relationship, business ethics, retail brand management, business communication, psychology of retail shoppers, management and organizational behaviour, quantitative methods in retailing. Retail management offers employment opportunities in the books and publishing industry, music stores, multiplexes, shopping malls, garment industry and even in the processed foods industry.
The following institutes offer courses in retail management:
- Welingkar Institute of Management, Mumbai
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K J Somaiya Institute of Management Studies & Research, Mumbai
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RPG Institute of Retail Management
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SP Jain Institute of Management and Research, Mumbai
- Birla Institute of Management Technology, New Delhi.
